We are looking for a creative Graphic Designer & Video Editor to produce engaging, conversion-focused visual content for digital marketing campaigns across multiple advertising platforms. The ideal candidate combines strong design skills with an understanding of performance marketing, social media trends, and audience engagement.

• Minimum Bachelors in Relevant Field
• Experience creating visual content through university coursework or personal projects.
• Familiarity with AI design assistants (e.g., Google Omni, Nano Banana, Midjourney etc.) to speed up storyboarding and asset generation is a huge plus.
• Canva (for quick iterations and trending TikTok/Reels formats).

• Design high-impact, original Images and Videos tailored for telecommunications campaigns.
• Craft visually striking assets specifically optimized for diverse ad networks, including:Meta (Facebook & Instagram), TikTok Ads, Google & LinkedIn Ads
• Take marketing objectives and turn them into compelling visual narratives that resonate with B2B and B2C telecom audiences.
• Work closely with our media managers and copywriters to ensure creatives align with broader campaign goals and A/B testing strategies.
• Consistently delivering a set quota of new image and video ad variations per week to combat ad fatigue across high-spend accounts.
• Demonstrating that the visual assets actively contribute to maintaining or improving target Click-Through Rates (CTR) across Meta, TikTok, LinkedIn, and Google.
• Achieving 100% adherence to the specific technical requirements, dimensions, and visual safe zones for all ad platforms, ensuring no ads are rejected or cropped awkwardly.
• Monitor competitor ad strategies (using tools like Meta Ad Library and TikTok Creative Center) and viral trends to pitch fresh, relevant creative angles for our telecom campaigns.
• Maintain a highly organized digital asset management system, ensuring all project files, raw footage, templates and finalized exports are structured and easily accessible by the team.
• Proficiency in Photoshop, Figma, Canva, Premiere Pro, After Effects 
• Understanding of Meta Ads creatives and formats (Facebook & Instagram Feed, Story, Carousel, Reels)
• Basic awareness of Google Ads creative concepts and conversion-focused messaging
• Ability to create conversion-based ad creatives focused on engagement, CTR, and lead generation
• Understanding of story-based reel creation and short-form content trends
• Ability to write or understand high-converting hooks, headlines, captions, and CTAs
• Knowledge of social media trends, viral content formats, and UGC-style creatives
• Strong understanding of visual hierarchy, storytelling, and audience attention retention
• Basic understanding of performance marketing concepts (A/B testing, CTR, CPC, CPA, conversions)
• Strong creativity, communication, attention to detail, and willingness to learn